Meet Our Team
Each of us has worn a suit in a formal office, but we all had a light bulb moment when we realized that we wanted to do something more meaningful with our lives. We feel extremely lucky to be living our passion for children and healthy foods every day and to be able to share it with you.
Florence Dujoux
Florence is a young mom, facing the daily challenge of having children eat nutritious and healthy meals with lots of vegetables.
She joined Kidfresh in 2008, after eight years of experience in marketing and consulting. Holding a Master’s Degree in Marketing and Communication from the prestigious European School of Management ESCP-EAP, Florence has first made her marketing classes at Group DANNON, developing and promoting healthy beverages for the European Market during five years. She has primarily worked on Evian, the leading water bottled brand.
She has also been a strategy consultant for an independent consulting firm, in which she worked for both consumer goods companies and retailers on a variety of engagements ranging from brand development to innovation and e-commerce projects.
Florence helps us identify parents’ needs when it comes to children’s foods and works closely with the rest of the team to develop new recipes that she tests with our mom and kid panel. She is also in charge of our packaging and our website, so do let her know if you have any comments!